Salon G-15: the room where the new SaaS platform is launched and the merch carries the sandbox access token before the CEO keynote
Salon G-15 sits on the ground floor of a Class B+ building on Avenida Marquez, 400 metres from the Auditorio metro station. It is a 220-square-metre hall with 4.8-metre ceilings, a 7-metre LED backdrop, a four-panelist lectern on a marble podium, two 50-square-metre breakout rooms, a foyer that holds 100 for cocktails, a service freight lift with flexible hours, and a store with 3-ton material capacity. Inside these walls the SaaS companies with headquarters in CDMX and operations in Bogota, Lima, Santiago and Buenos Aires have run their platform launches, the fintech and healthtech startups that closed Series A or B this year have held their demo days, the cybersecurity and devops groups selling to federal government and the banks have run their quarterly conferences, the hyperscaler clouds landing their regional roadmaps in Mexico have delivered their presentations, and the B2B e-commerce platforms have held their enterprise-client training workshops. What separates Salon G-15 from a comparable launch room is that the merch carries the sandbox access token and the demo panel credential before the CEO keynote.