Mid-year hospitality convention in Cancún Q2 2026: post-Holy Week close, summer season ramp-up, Q1 goal review and 2026-II groups catalog launch in Riviera Maya
The second quarter is the moment of operational consolidation for the Mexican Caribbean hospitality sector: close and balance of Holy Week as the most important seasonal peak of the first half, formal start of the summer season with 75 to 90% occupancy at Zona Hotelera and Riviera Maya, Q1 goal review with each hotel steering committee, presentation of the 2026-II Groups and Conventions catalog with updated corporate rate, alignment with wholesalers, DMC and OTA, communication of the second-half marketing plan and start of Q3 and Q4 budget planning. Cancún operates as the natural setting for this convention because it combines the most connected airport in the Mexican Caribbean (CUN) with direct flights from CDMX, GDL, MTY, TIJ, MEX, MID, Bogotá, Lima, Santiago, Buenos Aires, São Paulo, Madrid, London, Frankfurt, Toronto, Montreal, New York, Miami, Houston, Dallas, Atlanta, Chicago, Los Angeles and San Francisco, plus resorts with convention halls from 200 to 2,500 attendees. We work with tourism-sector corporates (hotel chains, wholesalers, DMC, OTA, travel agencies, tour operators) at resorts such as Moon Palace, Hotel Xcaret, Hilton Cancún, Hyatt Ziva, Marriott Cancún, Iberostar Selection, Paradisus Cancún, Dreams Sands, Fiesta Americana Condesa, Hotel Nizuc, Kempinski, Ritz-Carlton, JW Marriott, Le Blanc, Atelier, as well as venues in Centro de Cancún, Zona Hotelera, Punta Nizuc, Puerto Juárez, Isla Mujeres, Playa Mujeres, Costa Mujeres, Puerto Morelos and Riviera Maya. Invoicing runs CFDI 4.0 to SAT with 16% IVA breakdown and complementary invoicing in USD for deduction at the foreign HQ.