Scheduled · Madrid, Spain · April 2027
For Mexican running clubs, corporate teams flying employees and clients, hydration and nutrition sponsors, delegation logistics staff and medical crew travelling to the Madrid Marathon — delegation jerseys, technical training wear, hydration kits and finish-line gifts, priced in MXN, invoiced with CFDI 4.0 and Carta Porte 3.0, and delivered to your hotel or the delegation rendezvous point in Madrid on the window you need.
The Madrid Marathon is one of the oldest road races in Europe and each edition gathers more than 12 000 runners from 90 countries, with a strong Iberian American and pan-European profile. For Mexican teams — running clubs from CDMX, Guadalajara, Monterrey and Puebla, corporate teams that travel with clients and employees, hydration and nutrition sponsors, and logistics staff flying in to handle delegation coordination — Madrid functions as an international showcase and an operational stress test: the whole delegation needs to land with jerseys, race kits and finish-line gifts ready to hand out between the Friday before and Sunday morning, with no margin for last-minute replacements because the central Madrid hotels in April do not run last-mile parcel operations with much slack.
A typical Mexican delegation splits its merch into four streams: delegation technical jerseys with club or sponsor branding for pre-race training and for race day itself; light layers and windbreakers for the April Madrid cold — mornings in the centre drop to 6–10 °C and the course finishes under sun in the Casa de Campo area; hydration and nutrition kits personalised with the sponsor logo, delivered at the hotel before the Saturday expo or at the finish-line village on Sunday; and finish-line gifts for runners, staff and family members crossing the line — usually engraved medals, compact backpacks and insulated bottles engraved with the edition and the runner bib.
For Mexican clubs and sponsors the operational challenge is the same as for any international sporting event: the kit ships from CDMX, Guadalajara or a consolidated hub in Miami and enters Europe via Madrid-Barajas under a freight forwarder waybill with the import DUA already processed by the client. We invoice the master order in MXN with CFDI 4.0 on the Mexican leg, and the CFDI includes the Carta Porte 3.0 complement when the shipment routes by ground from TOLUCA to the US forwarder gateway; on the European side the delivery runs under the forwarder until the hotel or the delegation warehouse, where a named concierge or the team leader signs each box.
Pre-race training gear — delegation jerseys, layers, travel backpacks — must reach the team with two to three weeks of margin before the flight, not less, because the Mexican delegation usually converges on a Saturday expo at the Madrid race fair where the main sponsors appear. At that expo the delegation brand is on display: a well-marked technical jersey and a hydration kit carrying the sponsor logo out-perform a banner, because the runners wear them in April training sessions in their home cities and the brand keeps working after the race. That is why we recommend full sublimation jerseys for the main image and compact embroidery for bib and runner name, a combination that holds up to 30+ washes without colour loss or distortion.
Finish-line gifts and staff kits are handed out on Sunday in the finish-line village, usually coordinated with the hospitality area of a Mexican sponsor that runs a booth at the Saturday fair or its own arch at the finish. That leg is usually solved by local production in Madrid under stock that travels from Mexico in the forwarder warehouse: the engraved medals, engraved bottles and personalised packagings are assembled in the European hub between Friday and Saturday so that Sunday at the line the hand-out is clean. The European assembly invoice is issued in EUR without Spanish VAT under the services-rendered-abroad regime, and the Mexican invoice for the material produced in Mexico carries its own independent CFDI 4.0 so that your accounting can split the sponsorship line from the operating line.
If your sponsorship or delegation also covers the post-race window — the weekend packages in Barcelona, the gifts for highlighted runners that ship back to Mexico City after the awards, the recognition gifts for volunteers and local guides who travelled with the delegation — we treat it as a separate merch programme with its own purchase order and its own calendar. That second leg is invoiced in MXN with its own CFDI 4.0, with 16% VAT and without payment complement when delivery closes before month-end, so that your finance team can split the expense against the sponsorship budget line and the operating line separately.
Technical jerseys with full sublimation for training and race day, layers and windbreakers with sponsor logo, travel backpacks with hydration kit compartment, and sizes for runners, guides and tech staff in the days leading up to and on race day.
Hydration belts, insulated bottles engraved with edition and bib number, personalised gels and bars with sponsor branding, and single-serve packagings sized for hotel delivery before the Saturday expo or finish-line hand-out on Sunday.
Medals engraved with the 2027 edition, compact backpacks with club or sponsor logo, stainless-steel insulated bottles with engraving, and compact sets for staff and volunteers, delivered with personalised finish-line card at the line crossing.
Thermal layers and windbreakers for runners in the start corral, uniforms for guides and tech staff in a brand colour readable at distance, and caps and buffs for chilly April mornings in central Madrid.
Before starting production, confirm artwork, runner sizes, colour palette, the Madrid delivery window and the named on-site recipient — either at your hotel, at the freight forwarder warehouse near Barajas, or at the delegation rendezvous point. The April load-in windows at central Madrid hotels are tight because of tourist volume, so a buffer at the forwarder warehouse or a local office makes sense alongside direct delivery. The Mexican invoice is issued with CFDI 4.0 and payment complement on the Mexico leg; the cross-border shipment routes by ground from TOLUCA or AICM to the forwarder gateway in Laredo or McAllen, with Carta Porte 3.0 when applicable, and final delivery in Madrid is run by the European forwarder.
Eight to ten weeks before the race when the kit ships from Mexico and the cross-border freight leg reaches Madrid via a freight forwarder. Shorter programmes are possible only after written confirmation of stock, marking methods and the hotel or forwarder warehouse delivery window.
Yes, with a named concierge or team leader on paper. Central Madrid hotels in April run tight parcel windows and high volume, so we recommend combining that delivery with a backup at the forwarder office at Barajas for replenishment through race weekend.
Yes. We work with full sublimation for the main image and compact embroidery for the bib and runner name, a combination that holds up to 30+ washes without colour loss. The production-grade physical sample is approved 5–6 weeks before shipment.
No. Corp-Merch is an independent external supplier that helps Mexican delegations, clubs and sponsors prepare their own merch for the race. It does not organise, sponsor or represent MAPOMA or the Madrid Marathon Association.
Corp-Merch is an independent external supplier for participating companies and clubs. This page helps Mexican delegations and sponsors prepare their own merch for the Madrid Marathon 2027; it does not represent the organiser, MAPOMA or any sponsor of the event.