Auditorio B is the mid-size room of the Mexico City corporate corridor where regional conventions run (LATAM North, LATAM South, Mexico + Central America), the year-opening sales kick-offs, the executive committee meetings with country presence, two-to-three-day training workshops and top-client commercial presentations. Capacity runs from 200 guests in schoolroom layout with tables of 8, 280 in theatre with central aisle and lateral stands, and 400 in standing cocktail with catering islands. The stage fits a four-person panel, LED screen up to 5x3 metres, wireless microphones for panelists and back-of-house with break room, press room and coat check. Free height is 5.5 metres, enough to hang lighting truss, broadcast cameras and corporate backings up to 4 metres high. The Auditorio B kitchen runs two catering tiers (essential, premium) and bar service. We run four merch packages for mid-size events.
Auditorio B runs two loading accesses off the main street and the building parking. The main access accepts a full-load trailer from 06:00 to 22:00; the secondary parking access accepts one 3.5-tonne truck from 08:00 to 20:00. The setup window runs 12 to 18 hours before the event, and the strike window runs 4 to 8 hours after doors close. The Auditorio B operations crew audits every merch box with a metal detector and visual inspection; POP merch requires an entry guide signed by the organiser and the Auditorio B operations lead. For TV-produced events, we comply with the protocol of Televisa, TV Azteca or the international broadcaster.
For regional events with international attendees (LATAM, EU, Asia), we run air logistics for the merch (compact packaging, optimised weight, airline TSA compliance) and invoice in USD at the Banco de México exchange rate of the day. For international productions (IMMEX, EU, Asia), we comply with the Auditorio B's Federal Taxpayer Registry. The custody chain is logged with photo, signature and timestamp at every checkpoint: dock entry, transfer to back-of-house, set-up on table or counter, restock during breaks, post-event collection.
Auditorio B enforces operational rules the merch must respect: no indoor pyrotechnics, no merch with sharp edges, no merch with flammable materials, no pets, no outside food or beverage outside the Auditorio B catering service. For limited-edition merch (numbered t-shirt, signed book, author press), we coordinate with the Auditorio B operations area to ensure each piece passes the security protocol. For events with public officials, diplomatic corps or international artists, we comply with the Auditorio B security protocol and the Bancaria e Industrial Police when applicable.
For SAT invoicing, we issue a CFDI 4.0 with 16% IVA breakdown and supporting documentation for deduction as Marketing, Public Relations or Training expense, depending on the merch use. For corporates with IMMEX or EU operations, we issue complementary invoicing in USD or EUR and support USMCA compliance when the merch crosses the border. The merch is delivered with Carta Porte 3.0 when interstate or international transit applies, with the foreign trade complement when applicable, and with the payment complement when the corporate pays in instalments.
Mass regional merch — from $110 MXN before IVA per piece at a 200-piece run. Selective training merch — from $560 MXN before IVA per piece at an 80-piece run. VIP director merch — from $3,150 MXN before IVA per piece at a 20-piece run. Staff merch — from $1,400 MXN before IVA per person at a 12-piece run. Costs do not include the Auditorio B rental, which is quoted directly with the rentals desk by date, schedule, production tier and additional services (catering, AV, broadcast).
For kick-offs and year-opening conventions (high-demand dates), we block the calendar 80 days in advance with a firm written commitment. For low-demand dates, we block 40 days in advance. Express production under 30 days carries a +30% surcharge. The booking runs on a 14-point brief: event date, event type, attendance, country of origin, pieces per package, corporate brand manual, Auditorio B restrictions, broadcast compliance, loading logistics, collection schedule, post-event donation and SAT invoicing.
Yes — for international attendees returning by air, we run compact packaging, optimised weight and airline TSA compliance. Pieces travel within the 55x40x20 cm and 8 kg cabin limit, with the option of consolidated international courier shipping.
Yes — for conventions with morning, midday and afternoon breaks, we run silent restocking of the foyer counters, with discreet staff and a delivery log of every piece handed out at the end of the day.
Yes — we issue CFDI 4.0 to SAT with 16% IVA breakdown and supporting documentation for deduction as Training, Marketing or Public Relations expense. For corporates with IMMEX operations, we issue complementary USD invoicing.
No. Corp-Merch.MX is an independent workshop for merch curation, production and logistics at corporate conventions and events at Auditorio B and other Mexico City venues. Auditorio B is mentioned for descriptive purposes only.
Tell us the event date, event type, attendance, country of origin, pieces per package, corporate brand manual, Auditorio B restrictions, broadcast compliance, loading logistics, collection schedule and SAT invoicing. We reply with a package-by-package quote, curation proposal and digital mock-up within 24 to 48 business hours.
Corp-Merch.MX is an independent workshop for merch curation, production and logistics at corporate conventions and events at Auditorio B and other Mexico City venues. We are not a partner, sponsor or official supplier of Auditorio B or of the venues, broadcasters or brands mentioned on this page. The figures, venues and suppliers mentioned are sector references and appear for descriptive purposes only.