Corporate brainstorm event: the kit that holds 48 hours where 24 people lock themselves in to generate the three ideas the corporate will execute next quarter

The brainstorm event in the Mexican corporate functions as the protected space where the cross-functional team leaves the operational role for 48 or 72 hours, mixes with people they never cross at the office and dedicates itself to generating ideas that day-to-day operations postpone or kill. Internal 48-hour hackathon to solve a technical problem with award for the winning team; 5-day design sprint to validate a new idea with real user; 2-3-day executive retreat to define next year's vision; half-day workshop to train the team in agile methodologies or design thinking. An event without an ideation kit ends with the personal notebook and the group photo with the director; an event with a well-curated kit leaves the team with the complete event documentation, materials to iterate at their desk, and the gift that takes the team home. The professional kit runs on six layers we hold in workshop: ideation notebook with methodology, colour sticky notes, premium markers, themed curated gift, post-event iteration kit, badge with QR to the event portal. We work with corporates in Mexico City, Guadalajara, Monterrey, Querétaro, Valle de Bravo, Tepoztlán and Mérida. Invoicing through CFDI 4.0 to SAT, 16% VAT, deductible as Innovation, Training, or Organisational Development expense.

Four brainstorm event formats

Internal hackathon (48-72 hours)

48 to 72-hour internal hackathon where cross-functional teams solve a technical problem of the corporate with award for the winning team. Ideation notebook with methodology and pitch templates, 5-colour sticky notes, premium markers, badge with QR to the event portal with the agenda and resources, gift for the winning team (premium headphones, tech device, travel set), gift for all participants (mug, thermos, notebook), post-event iteration kit with follow-up notebook. Production from 24 participants. Suited for solving a specific technical problem with engineering, data and product teams.

Design sprint (5 days)

5-day design sprint where a small team validates a new idea with real user. Monday problem mapping, Tuesday sketching, Wednesday decision, Thursday prototype validation, Friday user test. Ideation notebook with sketching and prototype templates, sticky notes, premium markers, badge with QR to event portal, curated gift for the team (premium headphones), post-event iteration kit. Production from 8 participants. Suited for validating a new idea with real user before market launch.

Executive retreat (2-3 days)

2 to 3-day executive retreat where the leadership team defines next year's vision off-site. Ideation notebook with strategic vision templates, sticky notes, premium markers, badge with QR to event portal, premium curated gift for the executive (Montblanc pen, engraved crystal mug, signed leadership book), post-event iteration kit. Production from 10 participants. Suited for aligning the leadership team on next year's vision away from day-to-day operations.

Methodologies workshop (4-8 hours)

Half-day or full-day workshop to train the team in agile methodologies, design thinking, lean canvas, business model canvas or service blueprint. Ideation notebook with methodology templates, sticky notes, premium markers, badge with QR to event portal, participant gift (mug, thermos, notebook). Production from 20 participants. Suited for in-house training in agile or innovation methodologies.

Ideation kit, sticky notes and gifts

The ideation kit is built with the Innovation team and the workshop facilitator. For hackathon and design sprint we run: ideation notebook on 90 g premium paper with hot-stamped cardboard cover, sewn binding and 80 sheets with methodology templates (problem mapping, sketching, prototype, pitch), sticky notes in 5 colours (3″ × 3″ and 5″ × 8″), premium Sharpie or Staedtler markers, badge with QR to event portal, pen with event logo, label with participant name.

For executive retreat we run: ideation notebook with strategic vision templates, premium sticky notes, premium markers, badge with QR to portal, Montblanc pen or engraved premium pen, label with participant name. For methodologies workshop we run: ideation notebook with specific methodology templates, sticky notes, premium markers, badge with QR to portal, pen, name label.

The curated gift is selected with the Innovation team and the workshop facilitator. For hackathon participants (24 to 80 people) we run gifts from MXN 250 to 1,800: engraved thermos, notebook with USB, productivity kit, tech device (headphones, portable charger). For hackathon winning team (1 to 3 teams) we run gifts from MXN 4,000 to 25,000: premium headphones, tech device, travel set, gastronomic experience. For executive retreat participants (10 to 30 people) we run gifts from MXN 1,800 to 12,000: Montblanc pen, engraved crystal mug, tech device, travel set, signed leadership book.

Post-event iteration kit and logistics

The post-event iteration kit is built with the Innovation team and delivered at event close. For hackathon and design sprint, the kit includes: post-event iteration notebook with follow-up templates, access to event portal with event materials, follow-up card with winning team, gift for winning team. For executive retreat, the kit includes: post-event iteration notebook with follow-up templates, access to event portal, follow-up card with defined vision.

Event logistics are coordinated with the Innovation team and the venue maître. The venue is adapted to the methodology: open room with movable tables for hackathon and design sprint, room with executive armchair for executive retreat, room with projector and flipchart for workshop. Catering is adapted to the format: breakfast, lunch, dinner, coffee break with specialty coffee and fruit, healthy snack bar for 48-72 hour hackathon; executive menu for executive retreat; coffee break for workshop. The workspace is documented with venue-approved technical plan.

For events in Mexico City we run venues such as WeWork, Impact Hub, Centro de Innovación CDMX, Hotel Four Seasons, Hotel St. Regis. For Guadalajara: Hotel Hilton Midtown, Centro de Innovación Guadalajara, Hotel Finscol. For Monterrey: Hotel Safi, Centro de Innovación Monterrey. For Querétaro: Hotel Fiesta Americana, Centro de Innovación Querétaro. For Valle de Bravo and Tepoztlán: boutique hotels with work room. For Mérida: Hotel Hacienda Xcanatún, Hotel Rosas & Xocolate. The venue is quoted separately with the corporate and is booked 30 to 60 days in advance.

MOQ, costs and packages

Internal hackathon — from MXN 185,000 before VAT with ideation kit for 24 participants, sticky gifts, gift for winning team, gift for all and post-event iteration kit. Design sprint — from MXN 148,000 before VAT with ideation kit for 8 participants, sticky notes, curated gift and post-event iteration kit. Executive retreat — from MXN 245,000 before VAT with premium ideation kit for 10 participants, premium curated gift and post-event iteration kit. Methodologies workshop — from MXN 58,000 before VAT with ideation kit for 20 participants, sticky notes and participant gift. Booking requires a ten-point brief: event type, dates, number of participants, venue, budget, duration, methodology, corporate identity manual palette, logo in vector and iteration kit handling.

For corporates with operations in the northern border (Tijuana, Juárez, Nuevo Laredo, Matamoros), we also deliver in USD with invoicing in MXN at the Banco de México exchange rate of the day and deduction support for IMMEX programmes when the event links to a manufacturing process innovation programme. For corporates with operations in the Bajío (Querétaro, San Luis Potosí, Aguascalientes, León), we deliver directly to the venue on a schedule coordinated with the regional Innovation team.

Frequently asked questions

Can you handle kit with the facilitator's specific methodology?

Yes — for corporates with internal or external facilitator we run an ideation kit with templates adapted to the facilitator's specific methodology (design thinking, lean canvas, business model canvas, service blueprint, agile, scrum). Templates are delivered at the start of the project and printed in the notebook with personalised cover. The final selection is approved by the facilitator and documented with signed approval.

Do you run external facilitator for the event?

Yes — we run a network of certified facilitators for agile methodologies, design thinking, lean startup and service design. Selected by sector experience and documented with professional contract. For hackathon we run a network of technical mentors (CTO, senior engineering) that accompany teams during the 48-72 hours.

Can you coordinate with award for the hackathon winning team?

Yes — for internal hackathon with winning team award we run premium curated gift (premium headphones, tech device, travel set, gastronomic experience) selected by committee. The award is delivered at the closing ceremony with the CEO and documented with the committee's personalised letter. The award category and criteria are approved at the start of the project.

Is Corp-Merch an official partner of any event or facilitator?

No. Corp-Merch.MX is an independent workshop for production of brainstorm event kits for Mexican corporates. The facilitators, venues and providers referenced appear for descriptive purposes only.

Request quote for brainstorm event

Tell us the event type, dates, number of participants, venue, budget, duration, methodology, corporate identity manual palette, logo in vector and iteration kit handling. We respond with a line-item quote and logistics plan in 24 to 48 business hours. For tight timelines under 30 days, we run express production with a +35% surcharge.